I have been learning so much about social media and the ways it helps with marketing. There are many reasons to have a web page with links to your social media. The first and most important reason is that by doing so we make a connection with our visitors in a more personal way.
So, all of the social media sites that are linked on the website must be professional and show who is behind the website. Be yourself and let your followers know you. Use lots of pictures and stories. Interact with as many people as possible by liking their content and commenting. In other words be friendly. Something great might happen, you could make a new friend.