Information Overload?

Well, last month is a blur in some ways and vivid in others. I was on jury duty for three weeks and felt like it would never end. But, it did. Yay! During that time I had several things I was working on pertaining to social media marketing. I learned about Instagram on Udemy and received a certificate. I also started following several more entrepreneurs on Facebook, Instagram, and YouTube. Plus, I’m learning about Facebook Ads.

My Facebook Ad

The Facebook Analytics shows things like who has seen the ad and the peak times the ad was viewed. As you can see, the best times are around 6:30 am and noon. And then again at 6 pm. The ad is targeted to women between the ages of 15-65+. The chart tells us that the women most interested are between the ages of 35 and 54.

Why do we need this information? Because, the next ad we make can be set for the highest target areas of age and time. Now that we know this information, we can find out the location of those women reached. All of this brings our online business the people most interested in what we have to offer.

In conjunction with this, I am taking a long course that is helping me focus on what is the most important direction for my business. It is very interesting to find out what I really want by asking some very direct questions. I’m not the only person that needed this type of course. Others that are in the class belong to a Facebook Group. We compared our progress and found that many of us changed our main focus.

Is all of this information overload? At first I was feeling like it was. But now I am sure it is just the process for being successful in online marketing.

This is my business

I’m enjoying going through this learning process. How about you? Do you have experience you would like to share? I am looking for someone who wants to collaborate on this blog. Please comment if you are interested. Thank you all for following Linda Rae’s Ramblings. I’ll be back soon with more information about social media marketing.


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Back to Facebook

Let’s go back to Facebook. The reason we love Facebook is that we can be in touch with people easier.  Also, to make new friends. We get to see pictures of family and friends and share ours. There is an instant attraction when we can see the person. So, this holds true for all interactions on Facebook and other social media.

I just met a woman who is in business with Norwex products. The products are amazing but she is more wonderful. She has children and a husband and incorporates the family in her videos for parties. The parties are virtual and the hosts get lots of prizes. This way of marketing is not new but is more powerful than many people know.

So, get a Facebook account for your business. Start asking your friends to have parties. Explain to them that they will get prizes and discounts the more they sell. This way they will be likely to invite lots of friends. Then go to the search in Facebook and search the items you sell or items that can be used in conjunction with them. Go visit them and see if someone might want to collaborate on a couple of parties in order for both of you to gain more members for your groups. Also, so you can both sell more.

One thing about Facebook is that people are friendly and because of this we always need to be genuine and get to know our friends as much as possible. This means that we are interacting with posts and keeping up with their lives.

Here ar some pictures from Kristina King’s Business Facebook Group.

And a Birthday club is always appreciated.

If you are interested in Kristina’s business or giving a party for her on Facebook, here is her link. https://kking.norwex.biz/
This would be a great way to use Social Media Marketing.

YouTube for Social Media Marketing

Think about how fun it is to watch a short video with interesting colors and antics.  YouTube is so popular and fun.  It is perfect for displaying your products. You will need to get a Channel for that. You can be in your videos or have interesting videos of your subject. It’s up to you.

There is a way to make money by making your own videos or making a compilation of someone else’s videos (you must show credit for the maker of the original video. I just found out that 5 Minute Crafts makes these compilations.  They have a huge following and I am one of their subscribers. Here is a link to a video.

 It is mind-boggling to think of all the possibilities pertaining to this particular social media platform in regard to marketing. Just like all other social media, you can make money on YouTube as well. When your channel gets lots of subscribers you will get paid and you can advertise to make money.

I don’t know about you, but I think of YouTube as the how to place. It’s my go-to place when I need information on how to play a game or fix something around the house. Do you have experience in an area that people need help with? Think about making videos teaching what you know.

If you have a YouTube channel, please let me know in the comments and leave your link so we can visit. If you have questions about this blog, leave a comment so I can answer. And, if you would like to contribute to this blog by collaborating, please let me know.

Thank you for reading this blog and I will have more about Social Media Marketing next time. 🌞🌺🌸

Instagram is Great

Here we are and it’s time to show you something about Instagram. This is so much fun and I know you will love it too.

First of all, the pictures are beautiful and everything is so different. As you may know, I’m an older woman and thought Instagram was only for young people. Wrong, wrong, wrong! Just like life and the internet, it’s for everyone. Check out my Instagram page here. https://www.instagram.com/lindarae7755/

Did you know that Instagram has a video platform called IGTV? It is very addicting. Also, it is a great way to get people to see who you are and to want to follow you. Which in turn grows your audience. Then more customers will click the links to your websites.

This is the best thing about social media, having the ability to have your website link everywhere. Right now I think 💭 Instagram is so fantastic! Try it if you haven’t and see for yourself.

If you like this post, please hit like. I appreciate you very much. I’ll be back soon with more information about social media marketing and how I’m doing in the process. 😊🌺💕

On A Side Note

I have been learning so much about social media and the ways it helps with marketing. There are many reasons to have a web page with links to your social media. The first and most important reason is that by doing so we make a connection with our visitors in a more personal way.

So, all of the social media sites that are linked on the website must be professional and show who is behind the website. Be yourself and let your followers know you. Use lots of pictures and stories. Interact with as many people as possible by liking their content and commenting. In other words be friendly. Something great might happen, you could make a new friend.

Some People I Follow

I’m sure you have favorite people that you follow on Facebook, Twitter, Instagram, and YouTube. So do I. The first person I am going to tell you about is Gillian Perkins. I found her on YouTube when I started this blog. She is a very wise young lady. Her videos are about living, entrepreneurship and success. She teaches about starting a business, making money with a blog and posting on social media. And she helps everyone who watches her YouTube videos to learn how she makes money on YouTube. Go and watch her so you can get her wisdom too.

The next person I follow is Afra. Her blog is at https://shemeansblogging.com/. She teaches about making money with a blog and getting your blog more visitors through social media. She put a couple of her blog posts on Pinterest and I read them. Then I started to follow her. And now I am in a group she runs on Facebook. Cool. Right?

The next two people that I follow are family. My sister Patty Lee and her daughter Crystal. My sister and I sell cosmetics and my niece sells Lularoe. They both do live presentations on Facebook to show the newest items. It’s fun to watch them and sometimes I buy something from my niece.

Now back to YouTube, I just started watching “The Sunny Show”. She teaches how to have a YouTube channel and get subscribers.

And another person on YouTube is T Bone who teaches about a game I like called Legendary Game of Heroes.

There are shows about life hacks that are interesting and I always watch the How-to videos if I have a new gadget or need help with repairs around the house.

I said all of this to show you that everyone can use social media for sales. Looking back at the people I follow and what they do to help their community helps me understand that we can all find a way to help others on social media and make money at the same time.

If you have tried some of these things, let me know what you tried and how it worked for you.

More About Facebook

These are closed groups that my sister and niece have on Facebook. They both do live videos to sell their products in these groups.  The groups are private and only the administrators can admit someone in.  The members have exclusive access to the live videos. This affords first pick of the products shown.

The reason this is so appealing to potential customers is not only because they are invited into a private group but also because they can see the person who is selling the products.

Facebook for Marketing

This is a huge subject so we will take it apart.  We all know that Facebook is the most familiar social media.  It is great for keeping in touch with family and friends and to play games with many other gamers on Facebook.  It is a great platform for all of our personal relationships.  But there are other things we can do. We can use it to invite people to events, to set up a group page and have a business page.  The blogs we post can be sent to our personal page and our other pages.

One of the ways to use a group for a business is to set it up for invited potential customers only. This way you can be pretty sure they are interested in your business. Some of these groups have games and live videos. It is a great way to build a relationship with people interested in what you have to offer. Speaking of live videos, this is the best way to catch your audience’s attention. It is why we see so many videos on all social media. People love them and when they see someone they know it is even more attractive. So think about it. You might find live videos to be the best way to start that relationship with your customers.

There is one important thought to keep in mind. Always keep interacting with those that show interest. If someone asks about something you are showing on a video, personal message (PM) them. You may find this the best way to close the sale.

That’s all for now. Go try these ideas. Next time I will have more about Facebook.

Exploring Twitter for Marketing

Twitter is a very popular social networking tool. We re tweet the articles the president to be so vocal and public on Twitter. Now I think everyone knows about Twitter ads, but did you know that you can re share your blog on Twitter and increase your number of readers? This is a free way to advertise your blog. And Twitter allows it as long as you stay within their teat are meaningful to us. We want to share these thoughts with others. Even President Trump uses Twitter. I believe he is the first president to be so vocal and public on Twitter.

Now I think everyone knows about Twitter ads, but did you know that you can re share your blog on Twitter and increase your number of readers? This is a free way to advertise your blog. And Twitter allows it as long as you stay within their terms of service.

How fantastic is that?! We are able to have our voice heard by even more people.

My Twitter profile page

Now, why is it so important that we bloggers get so many people to read our blog and ultimately to follow us? Because we can then begin to put ads on our blog in order to make some money. This also helps the advertisers get new potential customers.

So, I hope this will help you to share your blog on Twitter.

What can be found on Pinterest?

The first thing that made me interested in social media networking for sales was a makeup company that my sister sells for. The company is Younique. They are people that care so much that they have a foundation to help women who have been sexually abused. This problem has been of great importance to me and my sister.  This link goes directly to their foundation, https://youniquefoundation.org.  Giving to help women learn their worth and beauty.

This link will take you directly to my Pinterest boards,  https://www.pinterest.com/lalarae29.  The variety and beauty that are available in this social media is nothing less than amazing.  If I start looking at all of the pictures there on my Home page, it will be hours before I want to stop. 

Pinterest and sales don’t seem to go together. And I had never thought of Pinterest as a way of helping to get the word out about a product until I started searching for information about make-up. Make-up and make-up tips came up and then I found Younique. And in my searching, I found great direct sales advice. Things I have never found anywhere else. This advice is everywhere but not as easy to find. Pinterest is great because it is very organized much like an artist’s morgue.

Photo by Pixabay on Pexels.com

What do you like about social media sales?